During this weeks lecture we learnt about copyright. Copyright is defined as the legal right to control the production and selling of a book, play, film, photograph, or piece of music. 

During the past few years, the way copyright has been detected has changed immensely. We now can detect copyright so simply through various algorithms.

With all of this being said, one of the most worrying things about the content control industry is users not understand the End-User Licence Agreement. Take the following as an example:

There is an experiment conducted by Jonathan Obar and Anne Oeldorf-Hirsh, highlighting that we are unaware of what we are agreeing to upon registering to various platforms. It demonstrated that users accepted the terms and conditions without reading the content. They use a false social networking service called NameDrop the two professors added a ‘gotcha clause’ about the data sharing with the National Security Agency and employers, whereby when agreeing the users needed to provide a first-born child as payment for social network service access.

The real issue about this is to consider whether the terms and conditions content are simply too legalistic and long, making it hard for users to really take the effort to read it.

One thought on “The Content Control Industry

  1. Hey, great post. I won’t lie, like many others I’m definitely guilty of not reading T&Cs and some of the reasons are because they’re insanely long and complicated. It’s also quite interesting to see how easily detectable copyright is are how over the past few years I’ve noticed how much stricter the laws and punishments have become.


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